Advanced Typography Task 4: Final Compilation & Reflection
24.10.2024 - 30.12.2024 (Week 1 - Week 14)
Kiew Ting Yi (Nicole) / 0361143 / Bachelor of Design (Honours) in Creative MediaAdvanced Typography
Task 4 : Final Compilation & Reflection
Table of Contents:
1. Instructions
- Exercise 1: Typographic Systems
- Exercise 2: Type & Play
- Part A: Key Artwork
- Part B: Collaterals
- Part A: Type Expression
- Part B: Font Presentation & Font Application
5. Reflection
INSTRUCTIONS
LINKS TO PREVIOUS TASKS:
TASK 1: Exercises
24.10.2024 - 15.10.2024 (Week 1 - Week 4)
Exercise 1: Typographic Systems
Figure 1.0 Axial System (Final)
Figure 1.1 Radial System (Final)
Figure 1.2 Dilatational System (Final)
Figure 1.3 Random System (Final)
Figure 1.4 Grid System (Final)
Figure 1.5 Modular System (Final)
Figure 1.6 Transitional System (Final)
Figure 1.7 Bilateral System (Final)
Figure 1.8 Final Outcome PDF
Without Grid, Week 2
Figure 1.9 Final Outcome PDF With Grid, Week 2
Exercise 2: Type & Play
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Figure 1.10 Extracting Letter using Neon Green color as a marker, Week 3 |
Figure 1.11 Overall Process, Week 3
Figure 1.11.1 Original Extractions, Week 3
Figure 1.11.2 Reference Font, Arial Rounded MT Bold, Week 3
Figure 1.11.3 First Reiteration, Week 3
Figure 1.11.4 Second Reiteration, Week 3
Figure 1.11.5 Third Reiteration, Week 3
Figure 1.11.6 Final Reiteration, Week 3
Figure 1.13 Fugal Poster, 1024px x 1024px, 300dpi
TASK 2: Key Artwork & Collaterals
22.10.2024 - 24.11.2024 (Week 5 - Week 9)
Part A: Key Artwork
Fig 2.0 White wordmark in black background, Week 6 (29.10.24)
Fig 2.1 Black wordmark in white background, Week 6 (29.10.24)
Fig 2.2 Color Palette, Week 6 (29.10.24)
Fig 2.3 Wordmark in darkest shade of colour palette on lightest
shade of colour palette, Week 6 (29.10.2024)
Fig 2.4 Wordmark in lightest shade of colour palette on darkest
shade of colour palette, Week 6 (29.10.2024)
Fig 2.5 Task 2A PDF Compilation, Week 6 (29.10.2024)
Fig 2.6 Final Animation with wordmark, Week 8
(12.11.2024)
Part 2B: Collaterals
Fig 2.7 Collateral 1: Cap, Week 7 (5.11.24)
Fig 2.8 Collateral 2: Dog Hoodie, Week 7
(5.11.24)
Fig 2.9 Collateral 3:Socks, Week 7 (5.11.24)
Fig 2.10 Final IG Layout, Week 8 (12.11.24)
Fig 2.11 IG Screengrab, Week 8 (12.11.24)
Fig 2.12 Task 2B Collateral Compilation PDF, Week 8 (12.11.24)
TASK 3: Type Exploration & Application
19.11.2024 - 17.12.2024 (Week 9 - Week 13)
Finalised Letterforms
You can download the Font HERE!
Fig 3.0 Finalised letterforms, PDF (Week 12, 12/12/2024)
Fig 3.1 Finalised letterforms on FontLab, (Week 12, 12/12/2024)
Font Presentations
Figure 3.2 Font Presentation #1, (Week 12, 12/12/2024)
Figure 3.3 Font Presentation #2, (Week 12, 12/12/2024)
Figure 3.4 Font Presentation #3, (Week 12, 12/12/2024)
Figure 3.5 Font Presentation #4, (Week 12, 13/12/2024)
Figure 3.6 Font Presentation #5, (Week 12, 13/12/2024)
Font Applications
Fig 3.7 Font Application for Insta Stories/Reels, (Week 12,
14/12/2024)
Fig 3.8 Font Application for Comic Speech Texts, (Week 12,
14/12/2024)
Fig 3.9 Font Application for Party Flyers, (Week 12, 14/12/2024)
Fig 3.10 Font Application for a zine, (Week 12, 14/12/2024)
Fig 3.11 Font Application on a mug, (Week 12, 14/12/2024)
Fig 3.12 Font Presentation in PDF, (Week 12, 13/12/24)
Fig 3.13 Font Application in PDF, (Week 12,
14/12/24)
REFLECTIONS
24.10.2024 - 30.12.2024 (Week 1 - Week 14)
EXPERIENCES
This module has broaden my horizons on what typography means; it's essential, you see it everywhere, yet people overlook its importance in the world. This module really tested my work ethics as a designer, and I've come to a conclusion: Typography is a very niche area of design, and it's truly something to explore. I hope in the future I would have more chances to explore as much as I did with this module.
OBSERVATION
Observing how my own handwriting translated into a digital typeface also gave me new respect for typographers. What seemed like a straightforward task—drawing letters—turned into a complex process of refining shapes to ensure consistency while preserving the handwritten, authentic vibe I wanted. Through this assignment, I also saw how typography plays an integral role in conveying personality and emotion, especially when considering its use in zines, social media posts, and comics.
FINDINGS
Through this module, I discovered how much thought and precision goes into type design. One of my key findings was that creating a handwritten font is not just about replicating handwriting—it involves making subtle adjustments for balance, legibility, and consistency. For example, ensuring that characters like "b" and "d" mirror each other or maintaining consistent stroke widths across the alphabet made a significant difference in achieving a cohesive typeface.
I also learned how essential typography is for communication. Each letterform can convey a specific emotion or tone, especially in handwritten fonts, which are more personal and expressive. This became clear when I began to see how the font’s application in zines or comics could influence the reader’s experience by adding personality and emotion to the text.
Another important finding was how critical spacing and kerning are to overall readability. Initially, my font felt crowded, but adjusting the space between letters improved its flow. These small details highlighted the technical and artistic balance required in typography.
