Typography: Final Task & Compilation

22.04.2024 - 22.07.2024 (Week 1 - Week 14)

Kiew Ting Yi (Nicole) / 0361143 / Bachelor of Design (Honours) in Creative Media
Typography
Final Task & Compilation

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Table of Contents:

1. Instructions

2. Submissions of Tasks

• Task 1 : Exercises
• Task 2 : Typographic Expression & Communication
• Task 3 : Type Design & Communication

3. Reflection

< Head back to Task 1                                     

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INSTRUCTIONS

Task 1: Exercises

Task 2: Typographic Expression & Communication

Task 3: Type Design & Communication

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SUBMISSIONS

TASK 1 : EXERCISES

22.04.2024 - 27.05.2024 (Week 1 - Week 6)

EXERCISE 1: TYPE EXPRESSION

Figure 1.0 Digitisation of 4 Words

Figure 1.1 Digitisation of 4 Words (PDF)

Figure 1.2 Finalised animation of 'Open'

EXERCISE 2: TEXT FORMATTING

Figure 1.3 I am Helvetica 300dpi, without grid



Figure 1.4 I am Helvetica 300dpi, without grid (PDF)

Figure 1.5 I am Helvetica 300dpi, with grids

 Figure 1.6 I am Helvetica 300dpi, with grids (PDF)

FINAL TEXT FORMATTING LAYOUT:

HEAD LINE

Font/s: Bembo Std

Type Size/s: 72 pt

Leading: 36 pt

Paragraph spacing: 0

 

BODY

Font/s: Bembo Std

Type Size/s: 9 pt

Leading: 11 pt

Paragraph spacing: 11 pt

Characters per-line: 57

Alignment: left justified

 

Margins: 123 mm top, 26 mm left + right + bottom

Columns: 2

Gutter: 10 mm

TASK 2 : TYPOGRAPHIC EXPRESSION & COMMUNICATION

27.05.2024 - 10.06.2024 (Week 6 - Week 8)

Figure 1.6(a) Chosen layout without grids

Figure 1.6(b) Chosen layout with grids

Figure 1.7 Chosen layout with and without grids (PDF)

HEAD

Font : Univers Lt Std (59 Ultra Condensed)

LEAD-IN TEXT

Font: Futura Std (Book)
Type size: 18 pt

BODY

Font : Futura Std (Book)

Type size: 9.5 pt

Leading : 10 pt

Paragraph spacing : 11pt

Characters per line : 34

Alignment : Rivers (Left Justification)

Margins: 10 mm

Gutter: 5 mm

TASK 3 : TYPE DESIGN & COMMUNICATION

10.06.2024 - 15.07.2024 (Week 8 - Week 13)

Figure 1.8 Kerning and Side Bearing of the letters on FontLab

Spacing of 'Pimple':

• Ascender: 722pts
• Cap Height: 638pts
• X-height: 500pts
• Baseline: 0pts
• Descender: -189pts

Download Pimple Here! : PIMPLE FONT 2024

Figure 1.9 Pimple, by Kiew Ting Yi 2024



Figure 2.0 Pimple, by Kiew Ting Yi 2024 (PDF)

Figure 2.1 The Lighting Shed On Cold Nights...

Figure 2.2 The Lighting Shed On Cold Nights... (A4, PDF)

You can try typing with Pimple here:

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REFLECTIONS

Experience

Overall, I've learned to be able to compose and express using textual information and to be able to format text for effective communication from Task 1, to demonstrate the use of Grids, layouts and page flow and to apply the necessary skills and sensibilities for effective typographic communication and achieve good reading rhythm with memorability in Task 2, and developed my ability to construct a readable and legible font and design a font with consistent characteristics premised on research and analysis in Task 3. These were my learning goals, and I'm very grateful I manage to experience them all in this semester.

Observation

I realised that there was a significant improvement from Task 1 to Task 3, where I really took my time in refining details, sketches before I digitised. I think the exercises in Task 1 were really rushed, maybe because of the days we were in, but I could also feel that I didn't express my 4 words creatively as I wanted to, whereas in Task 3 I was quite happy with my font. 

Findings

Throughout the tasks, I found that a deep understanding of typography principles created a sense of pride in me as a designer. Using the rules that I've learned, I understand now why certain rules are meant to be broken or bent, and why certain rules are meant to be the same. (for legibility of course!) Typography these days are often overlooked when you have much more cool design cousins in the background (Mixed Realities, Game Designs, 3D Modelling) and at times I found myself looking forward to more of that than to really focus on kernings and side bearings, but I found myself really feeling like I had some skin in the game, hungry to learn for more. Having my own font made me felt like a true designer, I am proud to say that I'm looking forward for my progress in Advanced Typography next! (Mr Vinod I will do my best, thank you)